Cookie Banner Solution To Comply With The EU GDPR & Cookie Law

When a visitor lands on a website, a pop-up appears somewhere on the screen. This pop-up is the actual cookie banner. The cookie banner tells the visitor that the website uses cookies and asks for consent from them.
However, most sites set cookies before getting consent. They don’t wait for permission to collect user data, hence they risk huge fines and losing credibility as a company. Their cookie banners serve little to no purpose.

You need a cookie banner if you collect data from European Union visitors. In general, only EU laws require cookies banners, which means you have a duty to show them only to your EU visitors. However, since you can’t control who visits your website and you most likely use tracking technologies (Google Analytics, Facebook Pixel, HubSpot, plugins, social media buttons), it is wise to have a cookie banner to protect yourself.

The EU first regulated this matter with the ePrivacy Directive in 2002, requiring website owners to get consent from their visitors. This is when cookie banners started appearing all over the internet. The GDPR (General Data Privacy Regulation), which came into effect in May 2018, also requires cookie banners but imposes heavier fines for those who do not comply.

You can scan your website for GDPR and ePrivacy compliance with Secure Privacy:

Prior to GDPR, you could add a cookie banner saying, “By using this website, you accept cookies”, but not anymore. Now you have to ask for consent for using your visitors’ personal data. Moreover, they have to actively opt-in to give you the permission to use their data. Put in simple language, GDPR requires you to:

Have a cookie banner informing website visitors from the EU that you use cookies, why, how and where their data is used in an easy-to-understand way.

• Give them an opportunity to opt-in and opt-out of any type of cookie
• Get their consent (usually in the form of a cookie banner) before collecting the data
• Keep the records of all the collected consents
• Allow visitors to withdraw their data that they have given consent to be collected
• Delete visitors’ data upon their request

Again, the obligation to ask for consent applies only when a visitor from an EU country comes to your website.

Yes, they can. Secure Privacy allows you to target only EU visitors with certain cookie banners. You can adjust it by changing the settings.

Yes, you can easily adjust our cookie banners to the GDPR requirements. You can use our Prior Consent solution for blocking cookies and tracking technologies. It will prevent you from collecting data before getting valid consent, keeping you compliant with the laws.

Yes, you can. You have absolute control over the cookie banner designs. We have some nice pre-made design templates available to you, but you can easily make changes using CSS.